Toujours

TOUJOURS derives its name from the French word for “daily.” The brand embodies the essence of everyday fashion with elegance. Masayo SHIMENDO leads TOUJOURS, bringing a rich background in graphic design. She has extensive experience in package design and public relations.

Masayo SHIMENDO has a keen eye for detail and a passion for aesthetics. She infuses the brand with a distinctive style that resonates with those seeking elevated everyday attire. It draws inspiration from the natural world and prioritizes natural materials. They select materials to enhance the texture and expression of each garment.

TOUJOURS stands out due to its unwavering commitment to style and comfort. Masayo SHIMENDO pays meticulous attention to the design and construction of each piece. She ensures that each garment looks good and feels comfortable. From the softness of the fabric to the seamless fit, she carefully considers every aspect.

TOUJOURS understands the importance of the intangible aspects of clothing. They emphasize the confidence and joy that come from wearing well-crafted, thoughtfully designed pieces. The brand seeks to imbue each garment with joy and positivity. They aim to enrich the wearer’s daily life with style and sophistication.

In essence, TOUJOURS represents more than just a clothing brand. It celebrates everyday living through fashion. With a focus on quality, comfort, and style, the brand invites you to embrace each day with confidence. You wear garments that are as beautiful as they are functional.