Asciari

Pietro, Federica, and their mother Marta founded Asciari to create a distinct, timeless style. The brand’s style focuses on precise aesthetic and cultural standards. It intertwines beauty with good manners and expresses understated luxury through elegance. Asciari discovers extreme quality with a subtle, thoughtful touch.

The founders’ love for essential shapes and natural fabrics defines their journey. Their passion for fine tailoring transformed into a cultural path. This journey led to the first collections, originally under the name Jolie Kica. Asciari naturally evolved, refining its stylistic approach and combining harmony from the past with avant-garde innovation.